Multi Modal Speech Communications Essay Example | Topics and Well Written Essays - 250 words

Multi Modal Speech Communications - Essay ExampleThis paper depart dissect two current commercial messages to demonstrate how manufacturers and marketing firms suggestively and creatively capitalize on the interconnected processes of language that humans use.In this particular commercial the advertisers selected a highly acclaimed and celebrated professional athlete to endorse the product. The essence or aesthetic presentation is one of playfulness and light-heartedness using the game of play as the medium of persuasion. The outdoors environment of the backdrop of the velvety, smooth grassy knolls of the golf course is suggestive of the smooth, enjoyable gliding ride of traveling and driving a Buick. The technique of using a trap is a creative lure of language associated with the sand traps when playing the game of golf and the hidden cameramen, but it is a subtly suggestive ploy of deflecting again to enticing the players into the game of buying a Buick.The commercial is brillian t in that it playfully uses a game of golf as a means of introducing and displaying the amenities of the automobiles design and features. Because of Tiger Woods boyish and attractive good looks viewers of the commercial possess the association that by owning and driving the new Buick they in turn will project a similar image. The language, the backdrop of the golf course(s), lightness of the exchange surrounded by the actors in the commercial project and the unsuspecting participants represent a carefree and enjoyable image. The conveyance of a subconscious mental trap and the physical unconsciously convey to viewers that similar experiences await them as a result of owning the Buick Reiner SUV. Words that come to mind as a result of watching the commercial are youthful, lightheartedness, fun, playful, beautiful, peaceful, happiness, refreshing, and attainable.This commercial reached back into a time when a full length featured cartoon series was a novelty. The marketing firm

Pros and Cons of Managed Care Plans Essay Example | Topics and Well Written Essays - 500 words

Pros and Cons of Managed Care Plans - Essay ExampleThis benefits the beneficiaries of the plans (Kongstvdt, 2007). Managed care plans are beneficial in preventive measures. The batch who devour benefited from managed care plans are more likely to receive vaccinations and thus less likely to fall ill. This reduces the amount of resources spent in medical attention. However, managed care plans down areas that need improvement. First, managed care plans provide for cream skimming that ensures that only the healthiest people subscribe to the programs. This locks out people who are able and willing to pay the premiums and divides the purchase order into groups based on their health status. Managed care plans can limit the patients use of services by controlling the physicians motivation (Health Strategy, 2010). These plans do so by controlling the amount of incentives they offer to the physicians. Physicians incentives should be standard, and beneficiaries should receive quality medic al services at all times (Kongstvdt, 2007). Competition among managed care plans may lead to a decrease in the quality of health care services provided to beneficiaries. All the managed care plans will seek to enroll the healthiest people and, therefore, the programs that breach to recruit such people may be driven out of the market. Managed care plans also give physicians an opportunity to alter the way their treatment to people who are not subscribed to the plans so that they can use high concentration services. This will increase revenue to the managed care plans at the expense of patients.

Write and discribe the poem Essay Example | Topics and Well Written Essays - 750 words

Write and discribe the poem - Essay ExampleLike the give of the child whose give left him in darkness./ (lines 4-5). Here, I have related the emptiness of ocean with the despair of a child whose mother has left him alone and has departed him. The fatuous hands of the child mean that he has nothing left to him for hope. He has no hope of life, love, care, and shelter. He is desolate and deserted. Just like him, the ocean is repeal and has no hope for any water coming in, which refers to the fact that the world is empty of loving people, and there is no hope for such people for good.The neighboring metaphor that I have used in the poem is comparing a stunning lady with love. The bank clerk states that he saw a beautiful dame right at the moment he was feeling thirsty, and to his surprise, she was carrying a pitcher that must contain water for him. She was coming toward him, inviting him to drink from the pitcher. The narrator ran to her, crimson when his feet were injured, but to his dismay, he was not able to walk fast. Still, he managed to reach her, and was shocked to see that the lady was no more a dame, she was love in disguise, ugly and uninviting. She jumped at him, and ate him up, which has a very deep meaning. The narrator, in fact, had met a beautiful lady, but he was so thirsty that he could not see clearly. This means that he found the love of his dreams, but he was so thirsty of love, that he could not recognize the real, ugly intentions of the woman. He bring down in love with her, but when he found out her insincerity and dishonesty, it was too late. She had broken his heart. The third metaphor is here /The pitcher was empty, Like the hands of the child whose mother left him in darkness./ (lines 14-15), which means that the woman he had loved had nothing in her heart for him, and was dishonest. She ate him up, means that she broke his heart. The narrator says he is no more, which means that he is totally wrecked, and feels like dying.Hence , I have used metaphors at three different places as

Does George Washington deserve the title Father of our nation Research Paper

Does George chapiter deserve the title Father of our nation - look into Paper ExampleGeorge majuscule is known as the Father of the Nation for various reasons. Not only was he the first president of independent the States unless he was also the head of the Revolutionary Army. As the Commander in Chief of the Revolutionary Army it was mainly because of his steadfastness, leadership and his explicit refusal to take back in did the Colonists win the war in their favor. He made a bold attack on the Hessian fort in Trenton which glowering the tables in favor of the Colonists as compared to the British. When it was time to take charge of the Continental sexual congress, because it proved again and again that it was incapable of leading a young nation, Washington took charge and that too in the most explicit way. Washington was a powerful, charismatic personality merely looking at him convinced many pile to predict great heights for this man including the title of the Leader of the Nation. The organizers of the Constitutional Convention were of the opinion that only because of the charismatic and strong personality of George Washington did they bang success in the Convention. Hence, it was fortunate for America when Washington, who was also known as the indispensable man not only attended the Convention of Philadelphia in 1787 but was also chosen to become its president and he indeed, did serve this position. Washington holds an exemplary position in the leading political and mainly military share of the American Revolution. He became involved early in 1767 when he stood up against the political standing of the parliament of Britain. When the Battle of Lexington and Concord broke out he assumed military position as the Commander in Chief of the Continental Army. He depicted his readiness to go to war when he appeared in military attire in front of the Second Continental Congress. The Continental Army was formed on the 14th of June and the very next day was W ashington appointed as its General or Commander in Chief. The job he took on was vast, corresponding local wants and needs, rivalry amongst his inferiors, spirits amid the grades and shots by Congress to administer the armys dealings too narrowly, wishes of state governors for support, and an infinite requirement of funds to clothe, feed, arm, equip and move the troops. As it became more and more tensed politically for the colonies to hold open peacefully Washington chaired a meeting in June 1774 and Fairfax Resolves were adopted then. These resolves called for many actions the most important cosmos the assembling of the Continental Congress. Washington attended the low Virginia Convention in August and as it became more politically tensed in 1774 he helped train the militias of the country in Virginia and convened enforcement to boycott all those goods by the British which were instituted by the Congress. Washington is known most for his long lasting effects as the President of the United States of America, his first two terms being the most prominent. The Constitution gained popularity and one reason for that was the appointment of Washington as its Chief executive. Washington was a dedicated patriot and time and again he passed various opportunities to gain supreme authority. When he arrived in the Capitol, he waited for the convening of the Congress before assuming his duties the President of America. His popularity was as such that people valued him to be treated as King however, he passed that

Oil industry in Russia in 2050 Assignment Example | Topics and Well Written Essays - 2000 words

Oil industry in Russia in 2050 - Assignment archetypeOf vital significance are the factors, which influence international demand and supply of energy.Owing to the fact that approximately 1.4 billion people in different separate of the ball do not have electricity, it is very vital that access to modern forms of energy be enhanced to meet the United Nations Millennium cultivation Goals of poverty and hunger reduction, as well as the promotion and expansion of health and education. By the year 2050, the Russia will be virtually energy sufficient. The study reason for this is the increased domestic production of oil and shale gas in Russia. The fact that the Russia is among the major players in the international field alongside United States of the States and other countries, requires that a national energy outlook report be carried out on the nation.Energy is very significant in different regions of the world since it supports and enhances social development as well as the growth o f financial systems in different nations. As a consequence of the universal importance of energy, it is of achievement magnitude that different actors affected by the energy industry, for instance, the consumers of energy, leaders in government, actors in the energy sector, commercial institutes and the civil society, gain a comprehension of the base actualities which typify the energy sector. This paper aims at describing a national energy outlook report for the Russia in the year 2050. This report will present the long projections of the supply and demand of energy in the Russia from the present times to the year 2050. The descriptions and projections make in this paper will focus greatly on the contributions made by the petroleum and gas sectors. The energy resources in the United States, as well as the policies, regulations and ethics, which influence the Russian energy sector, will also be examined. An in depth analysis

Reflective essay Example | Topics and Well Written Essays - 750 words - 14

Reflective - Essay ExampleHowever, my far-reaching plans were overshadowed by the terrible news program one day I learned that my mother was diagnosed with breast crab louse. My kind parents did not want me to know, yet I learned it accidentally. I just prove an abstract of mothers medical record when looking for my notebook in the drawer. And I was s hell shocked. The feelings were as if a bucket of ice-cold peeing was poured on me. I understood that she wanted to protect me from worries, but I was adamant about what I needed to do as a loving child. When your dearest person finds herself in the mire, there are no other possible options but staying near and doing your best to help and relieve the personal hell she is going though. Therefore, I decided to postpone my study in the U.S., so that my mom could rely on me anytime during her treatment. I have to admit that giving up my dream was very hard, and so was watching mom going through the painful course of chemotherapy, but I do not regret anything.This experience, though rather p stressful, has produced a profound effect on my life and attitude. Usually, I tended to distance myself from thoughts that some of my dearest people and particularly family members tail be possible affected by a serious disease, get into an accident or die. Therefore, hearing about other people die of cancer in the news programs, I often thought Well, that is awful, but fortunately it will never affect me, my parents or my friends. I remember that when I was at school, I read about Kylie Minogue being diagnosed with breast cancer. Well, I liked this singer and was a little upset, but still I perceived cancer as a distanced and abstract thing. However, when I saw mothers weary eyes after a chemotherapy session and understood that cancer can reach anyone, nobody is completely secure even with healthy lifestyle or strong immune

Management and Keller Essay Example for Free

Management and Keller EssayThe centre of the case is a fuss mingled with tow management member, Wolfgang Keller (managing director) and Dimitri Brodsky (commercial director). Keller is superior of Dimitri and he hes not satisfied with Dimitris performance since he joined the company cardinal historic period ago. Keller now is considering three options firing Brodsky, helping him to improve his performance or reorganizing the company around Brodsky by splitting marketing and sales.Wolfgang Keller is 34 years old. He studied at Harward and University of Cologne. His first job was at a Gemran food manufacturer firm. First, he was a strategic planner there, but shortly he became a general manager at an Ukrainian hyponym and after he got promoted to be a general manager at a German subsidiary. He achieved his first big successes there and gained reputation in his profession. After 2 years he switched to the Ukrainean subsidiary of Knigsbrau, a beer amnufacturer, as managing dir ector.There he also made success by increasing the subsidiarys earnings to 7 million per year. He made prodigious changes through restructuring the marketing strategy and hiring new top-management group. The top-management in Munich was also impressed by his activity. Recently, Keller spent two month in Brazil to manage a start-up joint venture. Knigsbraus Ukrainean subsidiary was founded 12 years before Knigsburg aquired it. After, a man named Vladimir Antonov took the title of chaiman.Keller could get his job, because his predecessor had bad kinship with Antonov, so he was transfered back to Germany. Kellers relationship with Antonov is good, but Antonov misses being involved into daily operations. The strategy of the company is to consolidate and strenghten the companys distributors by offering heavy support. The strategy also includes heavy advertising, quality services and high margins. In the Ukrainian liqueur market personal relationships and trust between the company and d istributors is essential. Another challange is converting people from vodka and cheap beers towards premium beers. Kellers intention was to strenhgten relationships and create personal contacts with the distributors. Dimitri Brodsky is 10 years older than Keller and he has a genuinely disparate personality.He is a cultivated and intellectual person. Before this firm he was a commercial director at a Ukrainian subsidiary of a US toiletries firm, but he also has experience from the United States and France. He was hired to balance the youngmanagers at Knigsbrau. He has a good but distant relationship with Antonov. The problem between Brodsky and Keller is the very different uptake about how to handle the employees and the business partners. Keller prefers closer relationship with the employees, because he thinks this helps them to be more loyal and enthusiastic. Furthermore, he doenst avoid personal topics. With the costumers and partners he encourages the same attitude, because he thinks its very important and essential for a business relationship. Brodsky, on the contrary, prefers formality and distance. He also beleives in separation between the pesonal and professional life and he deals with the employees and costumers this way. The source of problem between him and Keller is this different attitude. Keller thinks that Brodsky is just reluctant to take care of everyday business. However, Keller seems inpatient and action-oriented from Brodskys angle.